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Professor Data-Driven Marketing

Geplaatst: 30-10-2024
Sluitingsdatum: 26-11-2024
Organisatie
De Haagse Hogeschool
Standplaats
Den Haag 
Functietype
Onderzoek / Lector 
Opleidingsniveau
Gepromoveerd 
Dienstverband
Tijdelijk 
Aanstellingsomvang
min. 0.6 fte, max. 0.6 fte 
Salarisschaal
max. 15 (€6.737,28 - €8.698,65) 
Opleidingssector
Economie 

Functie-inhoud

Working at The Hague has it!

 

In short:
Research group: Purposeful Data-Driven Marketing
Location: The Hague
Education level: PhD
Hours per week: 24
Salary: Between € 6.737,28 – € 8.698,65 gross per month (scale 15) based on a full-time work week

 

Want to lead a multidisciplinary research team at the crossroads of marketing, digitalization, and responsible business? Do you know how digital tech and data can drive marketing in the new economy? If you have a PhD, solid research experience, a vision for the future of marketing, and a passion for linking research with education and business—keep reading!

 

What will you do?
As a professor (lector) at The Hague University of Applied Sciences (THUAS), you play a key role in shaping and leading a research group that bridges education, research, and practice. You’ll focus on marketing’s role in creating value for society, particularly exploring how digital technologies and data can drive purposeful marketing and a sustainable economy. Key questions include how businesses can leverage digital tools for multi-value creation, future marketing strategies for B2B and B2C, and the impact of purposeful marketing on various business functions.

Your work involves close collaboration with businesses, public organizations, and academic institutions, all within the context of the faculty of Business, Finance & Marketing, and the Centre of Expertise Digital Operations and Finance. You can for instance partner with research groups like New Finance, Platform Economy, Circular Business and Smart Sustainable Manufacturing.

You’ll also work with educational programs, such as Marketing Management and International Business, for instance by connecting your research group to specific learning outcomes within our education. Your research group will create opportunities for students to gain hands-on experience by engaging with real-world business challenges.

As a connector, you foster collaboration between THUAS and external partners, establishing research programs and securing funding to support projects. You’ll manage a multidisciplinary research team and ensure new knowledge is integrated into the educational programs to inspire both students and faculty.


What do we expect from you?
We believe the most important thing is that you connect with the culture at our university of applied sciences and that you agree with our values, our way of working and our worldview.

We are looking for an experienced and enterprising researcher with strong interpersonal skills. Someone with a public performance who motivates and inspires people. Additionally, you are a networker and you know how to make and maintain connections in a diverse and international community of professionals.

Do you also meet the following job requirements? Then we would be very interested in receiving your application for this vacancy.

  • A PhD in a marketing related field.
  • Broad experience in conducting relevant applied research, which is demonstrated by recent participation in research projects, (scientific) national and international publications and presentations.
  • Clear vision on innovative developments in relevant research- and professional practices and the translation to (higher vocational) education.
  • Experience in managing a multidisciplinary (research) team.
  • A relevant network, associated with this domain, at your disposal which you can actively involve.
  • A proven track record in writing research proposals and acquiring grants (national and international) and other funding.
  • Intercultural and communication skills in Dutch and English and experience adapting to a diversity of people and roles.



This is what you can expect from us
First and foremost, it's important that you are able to enjoy your work. In addition, we offer you:

  • A temporary position till August 31st 2027 (CAO HBO D4) for a maximum of 0,6 fte (24 hours per week);
  • An intermediate evaluation of your performance will be conducted after approx. one year;
  • At the end of the duration, an evaluation will be conducted of the research group that will decide the future of the research group;
  • A salary of € 6.737,28 – € 8.698,65 gross per month (scale 15) for a full-time work week;
  • 8% vacation allowance;
  • Guaranteed end-of-year pay of 8,3%;
  • An extensive leave arrangement;
  • An easily accessible work space in The Hague, by both car (plenty of parking space) and train (next to the Hollands Spoor station); The choice between an NS Business card (2nd class) for your commutes or a kilometer based compensation;
  • Room for professional and personal development;
  • A large network and a dynamic environment among motivated, international students and employees within the higher education in a metropolitan context, national and international.

> Read more about our attractive working conditions on terms of employment

 

Do you want to know more about THUAS, the faculty and the Centre of Expertise?
THUAS has two core functions: providing education and conducting practice oriented research. Over 27,000 students are enrolled in our Bachelor’s programmes, Master’s programmes, or Professional courses.
The lectorate Purposeful Data-driven Marketing is part of the faculty Business, Finance & Marketing (BFM) and is part of the Centre of Expertise Digital Operations & Finance, together with the lectorates Change Management, Photonics, New Finance, Smart Sensor Systems, Smart Sustainable Manufacturing and Platform Economy. Within the Centre of Expertise these research groups work together on digital technology for a sustainable economy.
The research is focused around three themes: Future of Work; Responsible Business; Data Driven Sustainability. The lectorate contributes to the education programmes of the faculties Business, Finance & Marketing and Management & Organisation.

 

Working at THUAS
If you work at THUAS, you work at one of the most dynamic and open organisation in the City of Peace and Justice. Together with 2,500 colleagues, you help 26,000 students from over 120 countries to prepare for a promising future in a world that changes every day. We do this by growing and evolving along with the world and the wishes of our students. We work together intensively with colleagues, with students and in the professional field. Furthermore, we look ahead, we are critical, and we stand in the middle of society.

Diversity, inclusiveness and equality are at the heart of everything we do. We strive for the composition of the student and staff population to reflect the society in which we work, and we want to offer everyone equal opportunities. We realise that this requires constant attention. We invest in this ourselves, and we would like you to help us with this.


 Read more about our story and our core values here: Our story

> THUAS as an inclusive campus The Hague University inclusive

 

Apply for a job at THUAS

  • We look forward to receiving your application. You can apply before 26 November 2024.
  • You can only apply via the application button below.
  • Soon after the closing date, we will evaluate all applications. In case you are invited for an application interview, there will be multiple rounds in december.
  • Want to know more about the vacancy? Send an e-mail to Deborah Mevissen, Faculty director/ Dean Business, Finance & Marketing, via Marjo Vreeburg, by e-mail: M.Vreeburg@hhs.nl.
  • Information about the recruitment procedure e-mail recruitment@hhs.nl or call our Resourcing advisor Nicolo Vago.

 

You can apply for this position through the application button. Applications sent to these e-mail addresses will not be considered.
Recruitment in response to this job opportunity is not appreciated.

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